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“All I knew is that I never wanted to be average.”

Michael Jordan

The Opposite Project

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Average people hope they will be great one day.

Hope is not a strategy.

The Opposite Project is about helping us strive for excellence on purpose.

Sign up for The Opposite Project today to receive a weekly review of the notes, tips, and lessons that will help us be excellent.


Do the opposite of average. Be excellent on purpose!

I finished high school at the top of my class. I did everything the school ever asked me to do. I trusted they were preparing me to succeed in life. When I graduated, I set out to conquer the world.

Boy, was I in for a surprise. The system I mastered in school was nothing like the system beyond high school. I was woefully under prepared. I struggled greatly.

It is my mission to help people be better prepared to succeed than I was.

Average people hope they will be great one day. They go to school, get a job, and hope they have what it takes to succeed over the long haul.

Hope is not a strategy. The difference between excellent and average is about being intentional.

The Opposite Project is about helping all of us strive for excellence on purpose. Instead of hoping it will happen, let’s MAKE it happen.

If you would like to have my notes, tips, and lessons sent directly to your inbox each week for free, sign up for my newsletter, The Opposite Project. (No Spam Ever!)

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